
- January 28, 2025
Branded boom carries on: Two-tower Armani/Casa condo project planned in Pompano Beach
Developer to start taking reservations for 19-story, 28-unit project
A group of developers plans to build Armani/Casa Residences Pompano Beach, marking the second South Florida condo project for the luxury Italian furnishings company amid a sea of branded developments in the region.
The development team, led by Vertical Developments, WellDuo, GCF Development and SP Developments, will soon launch sales of the twin 19-story tower project near the ocean, at 1550 North Ocean Boulevard, according to a press release. It will have 28 condos.
The trend of branded condos has exploded in South Florida, with hospitality, automotive, lifestyle and clothing companies teaming up with residential developers. The majority of new condo sales launches are for branded condo projects. It’s spread beyond Miami-Dade County to Broward and Palm Beach County.
Developer and broker Edgardo Defortuna’s Fortune Development Sales will lead sales of Armani/Casa’s Pompano Beach project, starting with offering reservations for units this fall, according to the release. The development will have one unit per floor in each building. Prices will start at about $5 million.
Amenities will include a pool deck with cabanas and a resort-style pool, a lap pool, an outdoor kitchen, fitness center, spa, meditation garden, media room and business lounge, according to a fact sheet about the project. The design team includes New York and Miami-based G3 Architecture and Netherlands-based West 8.
Coral Gables and Buenos Aires-based Vertical, Chip Abele’s Hollywood-based GCF Development and Miami-based WellDuo are also working together on Riva Residenze, a yacht-branded condo project in Fort Lauderdale.
The pipeline of condo developments in Pompano Beach includes Salato Residences, a planned 10-story, 40-unit building at 305 Briny Avenue; Related Group and BH Group’s planned 24-story condo-hotel with 303 hotel rooms and 77 condos at 1 North Ocean Boulevard; Related’s Casamar 118-unit condo project at 900 North Ocean Boulevard; and Fortune International Group and Oak Capital’s Ritz-Carlton Residences, Pompano Beach at 1380 South Ocean Boulevard.
In April, Canadian developers Efstathios Tsatas and Nicolas Tsatas paid $9.5 million for a second Pompano Beach development site with plans for a 21-story, 240-unit tower.
Source: therealdeal.com